There are gender wars, and then there are casualties. It wasn’t until 2011 that the behemoth toymaker LEGO acknowledged girls’ desire to build with bricks, even though the company had long before made a seemingly effortless pivot to co-branding, video games, and major motion pictures. So it’s little wonder that girls face all-too-real obstacles when […]
Read moreA consistent button style aids navigation.
Problem
You need to make buttons on your site immediately obvious.
Solution
Use a consistent style for all buttons, which are objects on the screen that the visitor can click.
Discussion
Thousands of button designs appear around the Internet. Two common styles are to depict a slightly embossed shape and to have a small thumbnail with a label.
If your site’s buttons are highly obvious, it is not necessary to have a mouseover effect to highlight them. If the buttons are more subtle, a mouseover effect can be very helpful in drawing the visitor’s attention to the widget’s interactivity. If there is a default button on the screen, consider drawing attention to it with a slow (two- to three-second) subtle pulsing, changing its brightness or size.