There are gender wars, and then there are casualties. It wasn’t until 2011 that the behemoth toymaker LEGO acknowledged girls’ desire to build with bricks, even though the company had long before made a seemingly effortless pivot to co-branding, video games, and major motion pictures. So it’s little wonder that girls face all-too-real obstacles when […]
Read moreCategory: Communication
Relying on Webmasters
May 2nd, 2006 by IDEA
Enabling project staff to update and post new site content prevents bottlenecks. Just as this June 24, 1959 evening rush hour traffic jam on Chicago’s Congress Expressway caused bottlenecks, so can webmasters who are responsible for posting web content. Allowing authors and project staff to post directly to a web site can bypass the bottleneck.
Implementing content management software can overcome the hassles of dissemination. Content management software can take the frustration out of disseminating educational information by streamlining the web publishing process. Problem It’s difficult to find a sensible and sustainable way to distribute up-to-date educational information to users via a web site. Solution Content management software is a
Finding a sensible and sustainable way to provide web site visitors with fresh information is crucial. A mobile Guernsey, such as Minnie, is not a sensible way to distribute fresh milk. To be effective, educational projects need to find a sensible and sustainable method of disseminating fresh information to users. Educational projects have a wealth
Author: Patrick Parnaby Avoiding survey pitfalls can help ensure success. Simplifying Surveys Whenever possible, keep your survey simple. Long, complicated surveys often cause participants to give up. If you need more detailed information, consider using two different surveys. One can be a simple overview of the content you need to evaluate and can be widely
Dynamic navigation
August 2nd, 2005 by IDEA
Asking questions of the visitor can trigger more personalized information. Problem Your web site needs to meet the needs of different users. For example, you need versions of the site for elementary kids, teens, adults, and teachers. Solution Direct the visitor to the appropriate information by employing the following techniques: Initial interview, or preferences: Ask
Adapting your web content to different audiences increases the effectiveness of your project. Problem You must meet the needs of multiple audiences, each needing a different version of the same information. For example, you may need Spanish and English versions of each page, or versions geared towards different education levels. Solution Adapt your site content