Community Embraces New Word Game at Mid-Year Play Day This past Sunday, families at Takoma Park’s Seventh Annual Mid-Year Play Day had the opportunity to experience OtherWordly for the first time. Our educational language game drew curious children and parents to our table throughout the afternoon. Words in Space Several children gathered around our iPads […]
Read moreTag: Google Website Optimizer
Small differences have a big effect when trying to coax thousands or millions of people. This includes urging online readers to take an action. This post looks at how IDEA used small ads on one of our projects (a small, free web-based exhibit about Daylight Saving Time) to promote another project (a 99¢ app about Daylight Saving Time sold via the Apple app store). This post looks at statistics and ratios… (more…)